The makers of the Humvee military vehicle have filed a law suit against Activision in New York over the usage of Humvee trademarks in Call of Duty titles without permission. The complain was filed Tuesday night in U.S. District Court in Manhattan by AM General LLC, the makers of the Humvee vehicle.

The law suit alleges that Activision has taken advantge AM General LLL’s goodwill and reputation in the “Humvee” and “HMMWV” marks by featuring them prominently in “Call of Duty,” and licensing related content for use in toys and books. AM General says that some success in Call of Duty has come “only at the expense of AM General and consumers who are deceived into believing that AM General licenses the games or is somehow connected with or involved in the creation of the games.”

AM General is currently owned by MacAndrews & Forbes Inc and Renco Group Inc. The company says that after a year of communication with Activision over this matter failed to end this dispute, they filed a lawsuit asking for compensatory, punitive and triple damages from Activision.

Activision spokeswoman told Reuters they do not discuss pending litigation.

We will post updates as this law suit unfolds.

SOURCE Reuters

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  • Subaru

    lool good

  • Mick

    loooooool

  • Thang Tran

    Little late ain’t it? I wonder if FDR’s current relatives want to sue over use of his speeches and the rest of the war footage in WaW. Joking

  • Azir,ShurimasOvernerfedEmperor

    I love when Activision gets copyright stikes

  • jordanxbrookes

    And it just so happens Activision has $500 Million in the bank LOL

    • GinsuVictim

      Hell, they made $3.6 BILLION off supply drops in 2016.

      • VAQnotVAG

        They didn’t make a single cent on supply drops from me though lol

        • GinsuVictim

          Me neither. I made that mistake in AW *ONCE* and never did it again (and that was with Bing rewards credit, not money).

  • Kurupt

    All that Activi$ion supply drop money will finally come to use…in court.

    Also can I sue Activision too for a product thats broken every year, which I paid full retail price on. Fools need to upgrade their 1939 servers.

  • SJWKnight

    At least the Nazis can’t sue them… because there are no swastikas in the game hahahahahha

    • George White

      They’re in the campaign.

      • This is a bad name, me no like

        He might living in Germany, CoD: WWII has no swastikas whatsoever over there

        • George White

          True.

          • SJWKnight

            Nope, I’m not living in Germany but the fact that the swastika is in the campaign is somewhat negated by the fact that Nazi officers still have iron cross armbands, so I guess the Nazis can claim only 50% royalties from Activision.

          • George White

            True.

  • PAULO ROBERTO

    Delicious.

  • I understand AM General not wanting their product (i.e., Hummers) used without permission, but what are the damages they incurred? To imply that the COD franchise’s success was built partly on the backs of the Humvee image and reputation is pretty funny (if Activions marketed toys with the Humvee brand, than I definitely agree that’s bullshit on Activion’s part… but to say the game’s success was tied to using the Humvee is funny). I’m not defending Activision… I just think it’s funny. It’s also ironic, and I hope some Activision execs feel the pain. Unfortunately, they will just find ways to pass the pain to the rank and file workers.

  • The Gaming Revolution

    Call of Duty is depicting the military, which just so happened to use Humvee’s during the war. If they used any other vehicle, Call of Duty would use them instead. I hate seeing random companies try to take the spotlight when they see their products being merely depicted in games. 99% of players probably didn’t even think about a Humvee when they saw it in game, because I’ve been playing since COD 4 and not once did I see any remotely negative depictions of a Humvee, nonetheless made me think of their brand as bad. They need to realize that a modeled car in a video game has no effect on their company at all and they are just suing to dry Activision

  • Brandon Brandon

    Humvee needs to get over them selves I am an army veteran and we used the humvee all the time and lets see here this is a military game so it should be in there so humvee needs to quit being cry babies over a vehicle in a game. Its an animated depiction of the vehicle in this game it’s not going to break humvees bank. I think they are worried about money because the military is trying to phase out the humvee so they are going to start nit picking every little dime they can.congratulations humvee on your crap law suit face it your a washed up company get over it.

  • Brandon Brandon

    Let me guess their greedy a$$£$ are going to try to sue me for having my picture of me in the military with a humvee as my picture on here. Get a grip find something better to do humvee.