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Call of Duty: Infinite Warfare

Activision CEO responds to the dislikes on the Call of Duty: Infinite Warfare trailer

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During Activision Blizzard’s conference call, an investor asked Activision CEO about his response to the community’s initial reaction to the Call of Duty: Infinite Warfare trailer. The trailer has some record number of dislikes for a Call of Duty trailer.

Activision CEO, Eric Hirshberg responded, “First of all, you’ve gotta love the passion of gamers. This is an industry like no other. And we love that our fans treat this franchise like its their own and have such strong points of view about it. There just aren’t many entertainment franchises on Earth that can generate the type of passion that Call of Duty can. That’s a good thing.”

He followed up to state that Activision has heard players’ request for boots on the ground and stated that’s why they decided to bring Call of Duty: Modern Warfare Remastered this year. There’s two games that will appeal to different player bases and said player demand for both does exist.

“Secondly, of course we know that there are people in our community who are nostalgic for the boots on the ground style gameplay, and that’s why we made Modern Warfare Remastered. But we also have millions of people in our community who want to have new innovative experiences in the game each year, and Infinite Warfare is going to deliver that.

And the good news is is this year we found a way to deliver both in one package while keeping our community together.

And while of course we see the passionate opinions online we also look at other measurements and the fact is, although its very early, the preorders are off to a very strong start. Views of the reveal trailer are up. And in fact the number of likes per view on the Infinite Warfare reveal trailer are also the highest we’ve ever seen.”

Activision CEO also followed up by stating that Call of Duty: Black Ops 2 was one of the first Call of Duty titles to go into the future. He said that the reveal trailer for that title had some of the highest dislikes ever before for a Call of Duty trailer, and then said we all know how much the community ended up loving the title.

“We’ve seen this in the franchise before. The reveal trailer for Black Ops 2, which took the franchise into the future for the first time, had the most dislikes of any reveal trailer we had ever made at that time. And that [Black Ops 2] went on to become our most successful game ever.”

He finished up stating that preorders for Call of Duty: Infinite Warfare are off to a strong start, and the Call of Duty franchise itself has never been stronger.

“The franchise has never been stronger. We have more people playing Black Ops 3, a game that takes place in the future with boost jumps and fictitious weapons and all the rest, than any game in our history. So what we know for sure is that if we always just did what worked in the past and never took any creative risks, we wouldn’t have a franchise. The day to worry is the day we stop trying new things.”

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Activision

Activision files cease and desist letter against another cheat manufacturer

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Activision Blizzard continues to take down cheat manufacturer sites to stop the spread of different cheats for Call of Duty: Modern Warfare and Warzone.

In August, the company filed a lawsuit against CXCheats for illegally creating cheats to be used in an IP owned by Activision Blizzard. CXCheats since deleted all cheats for Modern Warfare and Warzone in compliance with the lawsuit.

Now, in September, another large cheat manufacturer, GatorCheats, has said that Activision Blizzard has filed a cease and desist letter to stop them from making cheats for Call of Duty games.

The owner of GatorCheats said in their Discord that the first letter was filed by in May 2020, but they did not fully comply with that – opting to allow cheats to continue to be available.

In May 2020, Activision Blizzard’s attorneys contacted me via a Cease and Desist letter. Considering this event, I decided to act on my already pending decision to close all sales to new customers for my product relating to Modern Warfare and Warzone.

Activision has since escalated the requests. In Sept. 2020, the owner of GatorCheats claims that Activision Blizzard served another cease and desist letter. But, this time, a PI showed up at his residence with the letter and informed him of what Activision knows about their site and the owners behind it.

In September 2020, Activision Blizzard’s attorneys had another Cease and Desist letter hand delivered to me by who I assume was a PI, considering he knew my family members by name and made a point to showcase that he did. Also in September 2020, I received very clear communication in a follow up from Activision Blizzard’s attorneys communicating that they would litigate (file a law suit against me) if I didn’t comply with continuation of stopped sales as well as a complete stoppage of interaction with and updating of any products related to their client’s products.

The full letter from the owner states that he will “never make or create” a cheat for an Activision Blizzard product again after receiving the letters and a visit from them at his house.

Activision has not commented on their anti-cheat initiatives since June, where the company said they continue to ban players on a regular basis.

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Call of Duty: Modern Warfare

Activision files lawsuit against cheat manufacturer

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Activision filed a lawsuit to sue a company responsible for creating hacks and exploits for Modern Warfare and Warzone.

Activision has sued CXCheats for illegally creating cheats to use in Call of Duty, the company announced.

CXCheats claims on their website that they are “dedicated to quality.”

This is a pathetic marketing line to convince users to buy cheats to use in Call of Duty.

The owner announced on Discord (message posted to Reddit) that they are removing Warzone cheats from their site.

Announcement Message

As some of you may know, Activision Publishing, Inc. has filed a lawsuit against CXCheats and has made it clear to us that our services violate their Terms of Use.

As a result of our lawsuit with Activision, we have agreed to cease development and support for all Call of Duty related products or services sold through the site. These products will not be returning to CXCheats in any form. You also should be aware that using third-party tools in Call of Duty may result in the suspension or banning of your account by Activision Publishing, Inc. or the game’s developers. We apologize for any pain we’ve caused to players of Call of Duty.

Call of Duty: Warzone has been experiencing an intense amount of hackers since the game’s launch on March 13 on the PC platform.

With cross play, the hacks impacted the console players as well. PS4 players have opted to disable cross play to avoid them. Xbox players currently cannot disable cross play for unknown reasons.

CXCheats said on Discord that any user found using their software in Warzone will be banned, permanently.

Any user who utilizes unauthorized third-party software to gain an unfair advantage, manipulate stats, and/or manipulate game data is subject to penalty. Unauthorized third-party software includes, but is not limited to, aimbots, wallhacks, trainers, stats hacks, texture hacks, leaderboard hacks, injectors, or any other software used to deliberately modify game data on disk or in memory.

As of now, Activision has not commented on the lawsuit.

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Former MLB executive joins Activision Blizzard to lead Sports & Entertainment

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Activision Blizzard announced this week that former MLB executive will be joining the company starting August 17 in a newly formed position of President of Sports & Entertainment.

Petitti was the Deputy Commissioner and COO of MLB for years.

“Tony is one of the most highly regarded executives in sports and entertainment,” said Bobby Kotick, Chief Executive Officer of Activision Blizzard. “His success in media and as Deputy Commissioner and Chief Operating Officer of Major League Baseball is the perfect blend of skills to help us realize our aspirations for esports and our related businesses. He is admired by owners, media executives, players and fans.”

“Bobby Kotick has been translating his vision into opportunity at Activision Blizzard for 30 years. I couldn’t be more excited to use my own 30 years of sports and entertainment experience to help Activision Blizzard realize its ambitions,” said Petitti. “It’s clear to me the company has an incredible opportunity to connect players and fans in new and innovative ways, and I’m excited to be joining the company at such an important moment in its history. The last 12 years in baseball have been extraordinary for me and I am especially grateful for the leadership and mentorship that Commissioner Manfred provided to me and the League.”

Tony Petitti will join on to be in charge of the company’s esports businesses, which include Overwatch League and Call of Duty League, consumer products division, and films & television division.

Petitti will report directly to Activision Blizzard CEO Bobby Kotick.

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