Activision Blizzard generated $710 million from microtransaction in Q3

Activision Blizzard is announcing their Third-Quarter 2019 Financial Results, which covers the months of July 1, 2019 through September 30, 2019.

As part of the press release for the results, the company says that, overall across all of their franchises, they generated $710 million from microtransaction in those three months.

For the quarter ended September 30, 2019, Activision Blizzard’s net bookings were $1.21 billion, compared with $1.66 billion for the third quarter of 2018. Net bookings from digital channels were $0.98 billion, as compared with $1.44 billion for the third quarter of 2018. In-game net bookings were $0.71 billion. Overall Activision Blizzard Monthly Active Users (MAUs) were 316 million.

That is microtransaction earnings in just three months – from all of the franchises that Activision Blizzard has.

The company also noted that in-game net bookings from Call of Duty: Black Ops 4 was much higher than that of Call of Duty: WWII during the same time period in 2019 and 2018 respectively.

Call of Duty: Black Ops 4 reach and net bookings from in-game items grew sharply versus Call of Duty:WWII in the third quarter of 2018.