Call of Duty: Mobile surpasses 250 million downloads
Call of Duty: Mobile continues to see incredible success for Activision since its October 1, 2019 launch. The game broke records for the fastest growing mobile title in history with 150 million downloads in its first month.
Now, SensorTower (via VentureBeat) says the title has passed 250 million downloads in its first 8 months being available, higher than the first 8 month download of Fortnite mobile and PUBG mobile.
Per Sensor Tower, Call of Duty: Mobile has generated $327 million in revenue since its launch. Activision was saw benefits in revenue by the increase in gaming because of lockdowns.
To date, Call of Duty: Mobile has accumulated close to $327 million in player spending globally. This is 78 percent more than the amount generated by PUBG Mobile worldwide during the same period after it began monetizing in April 2018, and about 83 percent of what was spent in the iOS version of Fortnite in the same duration post-launch. The title has seen an uptick in spending since February, peaking so far in May at approximately $53 million, up 62 percent since January and marking its second best month for revenue ever, just behind its launch month of October 2019 when grossed close to $55 million. The increased player spending has coincided with the worldwide lockdowns implemented amid the COVID-19 pandemic, which have kept many consumers at home for months.
Activision Blizzard is investing in more mobile games and more content for the CoD Mobile title with monthly new seasons of content launching.