‘Call of Duty: ONLINE’ for China announced -TRAILER

Keshav Bhat

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Activision and Tencent have officially announced the China COD Game. It is ‘Call of Duty Online’. The debut trailer [above] shows very familiar maps from MW2, MW1, and some new ones for the game. The official website is here.

“We are very excited about our relationship with Tencent and the opportunities for gaming in China,” said Bobby Kotick, CEO of Activision Blizzard. “We think China is one of the most exciting places in the world for us to grow our business and to develop innovative new games.”

Activision has posted an FAQ:

Q. What is Call of Duty™ Online?

A. Call of Duty™ Online is a new free to play micro transaction game in development by Activision Publishing for release in China by Tencent. Activision is developing all of the content for the game. Tencent will be responsible for publishing, marketing, distribution and all operations related to running the game on their online platform.

Q. What kind of game is Call of Duty Online?

A. Call of Duty Online is a free to play micro transaction first person action game. Call of Duty Online will showcase the traditional features and play-modes of Call of Duty® with localized, unique content tailored to the needs and interest of gamers in China.

Q. Who is developing Call of Duty Online?

A. The talented development team at Activision Shanghai is working closely with Raven Software to develop Call of Duty Online for release in China.

Q. When will Call of Duty Online be released?

A. A launch date for release in China has not been announced yet.

This game is free-to-play, and available only in China.

Screengrabs from CVG:

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SOURCE: Activision

Activision’s Full Press Release After the Break

SANTA MONICA, Calif. and SHANGHAI, July 3, 2012 /PRNewswire/ — Activision Blizzard, Inc., the largest third-party interactive entertainment software publisher (Nasdaq: ATVI), and Tencent Holdings Limited, a leading Internet services provider in China (SEHK: 00700), today announced a strategic relationship to bring Call of Duty Online to Chinese game players.

Call of Duty Online has been in development by Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, for approximately two years. Under the multi-year agreement with Activision Publishing, Tencent has the exclusive license to operate Call of Duty Online in mainland China. The game is free-to-play and monetized through the sales of in-game items.

“We are very excited about our relationship with Tencent and the opportunities for gaming in China,” said Bobby Kotick, CEO of Activision Blizzard. “We think China is one of the most exciting places in the world for us to grow our business and to develop innovative new games.”

Kotick continued, “Tencent is an ideal partner for Activision to bring Call of Duty Online to China. Tencent has a terrific track record of customer-focused innovation and deep market knowledge that will be invaluable to Activision as we build great games for China. We have worked closely with Tencent to create a game with broad appeal for the Chinese market. We look forward to laying the foundation for a long-standing relationship with Tencent and to launching a new and unique experience for fans.”

Martin Lau, President of Tencent, said, “We are thrilled to work with the world’s premiere game developer and publisher to bring this much-awaited title to Chinese game players. We believe Call of Duty Online will attract tens of millions of loyal fans in China, and our game platform and operational expertise to run massive multi-player online games can provide strong support to deliver the immersive and highly interactive game experience to game players in China.”

The new game Call of Duty Online for China will capitalize on the rich multiplayer experience that the Call of Duty franchise is known for and introduce a new gaming model designed specifically for the Chinese market. This new model will allow players the ability to personalize their weapons, characters and equipment like never before in a Call of Duty game. Using an in-game store, players can enhance their weapons, gear, and perks built specifically for the Chinese market. The new game will also bring a variety of game modes and maps and features an original story told through a series of Special Operations missions based on the Call of Duty: Modern Warfare® universe.

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